New Trends in Employee Surveys

Last updated January 2021.

The fast-paced work environment has changed many aspects of the Human Resources field, including the Employee Survey. Long annual Employee Surveys are no longer the answer when we look for timely feedback to produce continuous improvements in our team’s engagement and satisfaction.

Revamp the way you administer Employee Surveys with some of the following tips and new trends:

Keep it short – The longer the survey is, the more likely it is to have low participation

Administer surveys often – Administer shorter and topic specific surveys continuously; by doing it often you support an agile work environment, as well as day-to-day HR initiatives that may require staff input.

Make sure staff know that responses are anonymous. This way, your employees are more inclined to offer deep and honest advice.

Break it into sections - Divide the survey into pages and categories; the less scrolling, the more responses you will collect.

Modernize your surveys - Add colors and play with fonts, styles, and pictures; make your surveys more attractive, user friendly, and personalized.

Make it mobile friendly – Ensure that your team can answer and submit responses using their smartphones. That way, more staff members are able to participate.

Get creative – If your team isn’t as active when giving feedback, offer some incentives. For instance, give a prize if there is more than X% participation (pick a percentage that is attainable but also boosts employees’ involvement).

Communicate the results – Even if your organization has a lot to improve, be transparent. It has been widely proven that when there is more fluid and honest communication, there is higher employee engagement. Avoid getting defensive when presenting results. Provide feedback as quickly as possible; this data may help identify and prioritize urgent matters.

Communicate your achievements. If you are improving practices as a result of staff feedback, don’t forget to mention this while launching them. Employees feel heard when there is follow up after they provide you with insights.

Check in again – You have tackled your issues! Ask the same questions again to see if the progress is also noticed by your staff. You may find areas that need further effort.

Avoid survey fatigue – If you were not able to address certain complaints that came up during an earlier survey, wait before asking for comments again. You don’t want your staff to feel frustrated or ignored.

Explore new technologies – There are plenty of tools that can help measure engagement and morale in a continuous and more informal way; these are usually referred to as Pulse Survey Tools.

Please reach out to a Kiwi Partners' HR Advisor if you would like assistance in conducting engagement surveys at your organization.

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